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Section: Design > Package Design
Sustainable Packaging
Navigating the Future of Recycling: The Role of Dynamic Labels
Dynamic labels and QR codes on packaging are enhancing consumer understanding of recycling practices and adapting to local regulations, as industry leaders collaborate to refine these tools.
November 8, 2023
How2
Package Design
Bold Graphics for Plant Protein Brand Forge Distinct Path
Cutting through a sea of plant-based product clutter, packaging for new FȲTA sports nutrition products keeps graphics clean and simple, focusing on the product’s ‘game-changing nutrition.’
November 6, 2023
Chase Design Group simplified the FȲTA brand message both visually and verbally to make the product benefits ‘easy to digest.’
Package Design
Schweppes’ Banga, Gulf Union Juice, Put Connected Packaging to Work Toward Specific Goals
Two juice brands recently rolled out web app-based, smart packaging experiences for their customers with the help of connected packaging studio Appetite Creative.
November 2, 2023
Connected 2
Package Design
Cap & Closure Star in The Glenlivet's Twist, Mix, and Pour RTD Cocktail
Pernod Ricard Chivas Brothers’ whisky brand The Glenlivet unveils a pair of instant mix, ready-to-serve cocktails that consumers prepare simply by opening the bottle. A twist of the aluminum shell cap releases pressurized cocktail mix ingredients.
October 31, 2023
As the cap moves up while being opened, it’s pushing one portion of the closure up while the other portion stays in place due to the friction on the inner bore of the glass. This opens the nitrogen-pressurized cartridge tank containing the ingredient mix.
Package Design
Haleon and Bayer Join New Blister Sustainability Initiative
The Blister Pack Collective aims to reduce single-use plastics in tablet packs in over-the-counter drugs, prescription drugs, nutraceuticals, and confectionary items.
October 20, 2023
Haleon%20 Blister%20 Collective Small
Package Design
General Mills, Molson Coors, and Quorn Introduce Packaging Innovations for Consumer Engagement
ThePackHub
See a few examples of packaging designed for consumer engagement by General Mills, Molson Coors, and Quorn from ThePackHub’s Innovation Zone.
October 17, 2023
General Mills' new Yoplait Go-Gurt Freeze to Reveal packaging uses temperature-sensitive inks.
Package Design
Coming Age Closures—Beyond Mere Opening/Reclosing
In his 1977 hit song “Margaritaville,” Jimmy Buffett sang about stepping on a pop-top and cutting his heel.
October 16, 2023
Ben Miyares
Package Design
Stealthily Healthy Tropicana Design Reassures Parents, Engages Kids
For this all-new entry into the kids' smoothie category, designers had to both reassure health- and nutrition-minded parents on the shelf with a trusted brand, while still delighting kids at the breakfast table, lunch table, soccer practice, or beyond.
October 10, 2023
The multipack carton is designed with parents' eyelines in mind. The trusted brand and product variety--smoothie for kids, not juice--resides atop the pack since the bottom half can be obscured in retail chillers on on-shelf in refrigerated cases.
PACK EXPO
Virtual Twins Reduce Complexity of Sustainable Package Design
Simulating real-world physics and reducing the need for physical prototypes saves time and money, and optimizes package design from all angles.
October 1, 2023
Dassault Systèmes Virtual Testing Of Packaging Web
Coding, Printing & Labeling
Retailer Aldi, Store Brand Milsani Test HolyGrail 2.0 Digital Watermark Initiative
In preparation for the testing phase of the HolyGrail 2.0 initiative, Aldi partnered with Digimarc and Wipak to print invisible codes, called digital watermarks, on packaging to improve sorting of materials upon collection at end of life.
September 28, 2023
Milsani yogurt with digitally watermarked packaging.
PACK EXPO
Reusable Bags, Boxes Offer Simplicity for Circular B2C
Boox’s reusable products have been picked up by Goop brand and others in the B2C space.
September 14, 2023
Boox bag
Package Design
Three Examples of ‘Reduction’ in Healthcare Packaging
Tekniplex’s Melissa Green spoke at the PACK EXPO Las Vegas Innovation Stage, highlighting thinner packaging materials, eliminating secondary packaging when safe, and more robust materials that last a patient longer.
September 12, 2023
Melissa Green speaks about sustainability in healthcare packaging at the 2023 PACK EXPO Las Vegas Innovation Stage.
Package Design
AI Generates Snoop Dogg-Approved Packaging
Hemp-infused products company Hempacco uses AI to generate an image of Snoop Dogg that receives his blessing for the packaging graphics for his new new Dogg lb-brand gummies.
September 7, 2023
Snoop Dogg's Dog lb Dog Treats Gummies packaging design
Package Design
Seven Reasons Why Packaging Projects Fail
Not to imply that any project can be carried out without a hitch, but avoiding these causes for failure gets you closer.
August 28, 2023
Sterling Anthony, CPP
Flexibles
First Use of New Pouch Technology
Inside the pouch is a food-grade membrane heat sealed to the pouch material. Laser-cut into this membrane are slits that widen into holes when a consumer squeezes the top of the pouch, thus releasing product in a sprinkle-like dosing fashion.
August 25, 2023
Push & Dose is a bottom-gusseted standup pouch with a perforated tear-off top that holds 1 to 3 oz of product depending on product density.
E-commerce/D2C packaging
Eight Ideas For Sustainability in E-Commerce Packaging Now
To minimize environmental impact, e-commerce brands are increasingly adopting new sustainable packaging options and strategies. Here are a few ideas for your brand to get started.
August 23, 2023
Sustainable packaging options for e-commerce brands include cellulose wadding and other recyclable materials.
Package Design
Circularity, Innovation Drive Metal Packaging Growth
Rigid metal packaging, already a formidable option for foods and beverages, is readying a new cadre of reusable, refillable, recloseable, and sculpted containers for the 2030s.
August 16, 2023
Ardagh Metal’s H!GHEND printing technique brings color to aluminum can lids.
Package Design
Packaging Thrives on Good Project Management
Read this article on your own, but share it with a teammate.
August 15, 2023
Project Management
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