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Top Articles of 2024, #9: McDonald's Drops Plastic for Four-Flap McFlurry Cup

The #9 most clicked article of 2024: Paper flaps around the paper-based cup's neck will serve as a closure, replacing the plastic lid and reducing single-use plastic to advance McDonald's sustainability goals.

Both the Mini and Regular McFlurry will now be served in what stakeholders say is a more environmentally friendly, paper-based, four-flap cup.
Both the Mini and Regular McFlurry will now be served in what stakeholders say is a more environmentally friendly, paper-based, four-flap cup.

Last month, McDonald’s unveiled its new Mini McFlurry for consumers conscious of portion sizes, and a packaging shift came along for the ride. The foodservice goliath says that it’s stepping up its commitment to sustainability by phasing out plastic McFlurry cup lids. Both the Mini and Regular McFlurry will now be served in what stakeholders say is a more environmentally friendly, paper-based, four-flap cup. The move will help reduce waste and advance McDonald’s goal of sourcing 100% of primary guest packaging from renewable, recycled or certified materials by the end of 2025. As of the end of 2023, McDonald’s reported that it was nearly 87% of the way to reaching its goal.

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Editors report on distinguishing characteristics that define each new product and collected video demonstrating the equipment or materials as displayed at the show. This topical report, winnowed from nearly 300 PACK EXPO collective booth visits, represents a categorized, organized account of individual items that were selected based on whether they were deemed to be both new, and truly innovative, based on decades of combined editorial experience in experiencing and evaluating PACK EXPO products.
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