Jim GeorgeHomeP&G's culture of design: an evolving effortThe task of developing a culture of design is daunting for a consumer products company as enormous as Procter & Gamble.September 5, 2007ClosuresThe right TLC defines the 'Herbal Girl'Procter & Gamble is infusing the power of design across the company. The restaging of Herbal Essences is one example. The brand is again on target, and sales are up.September 5, 2007Converting equipmentSimoniz line adds distinction, clarity to auto productsSimoniz, Bolton, CT, has developed a line of car-care products with a high-performance formulation that creates high gloss on auto surfaces.September 5, 2007ClosuresDial's RGX softens graphicsCan a package in the self-grooming aisles influence which product a guy buys?September 5, 2007Contract PackagingSurvey spotlights buyer issues as use of contracted services growsA significant shift toward use of contract fillers and packagers will increase through 2010. But organizational and systems concerns could make the growth a bumpy road.August 19, 2007HomeWD-40 stays best in class by focusing on what it does bestSan Diego company is a product developer and marketer. It keeps operations lean by purchasing finished goods from co-packers, who drive package filling and production.August 14, 2007FlexiblesSnack brand refines and aligns to maintain category leadershipSahale Snacks helped create "nutritional snacks," and its Sahale brand is No. 1 in the trail mix category. The Seattle, WA-based company wanted to visually extend its "culinary magic" to its line of award-winning, premium nut blends.August 9, 2007Digital TransformationYour brand's future may depend on connecting with Gen YThey’re 16 to 24 years old. They’re brash, mature in life experience, and difficult to shock. Collectively, this coming-of-age group within Generation Y is millions of consumers strong, and if your brand doesn’t speak their language, it may fall behind with this group as its spending power grows.August 9, 2007Consumer packaged goodsComing out of the turn...Derby-themed bourbonWoodford Reserve Distillery found an innovative way to leverage its sponsorship of the Kentucky Derby through packaging. The uniquely decorated bottles support the distillery’s Woodford Reserve bourbon whiskey as a super-premium brand that, like the Derby, stands apart from competitors.July 11, 2007BeverageJazzed-up presentation fetches $249 for CD box setHere’s another commemorative package that increases the “ring” at retail. In this case, it’s $249 for a commemorative box set of jazz music. Planet Propaganda (www.planetpropaganda.com), a design agency, designed the packaging and 80-page booklet for “Talking Jazz,” Ben Sidran’s CD box set; only 1,000 sets are being released.July 11, 2007Previous PagePage 40 of 51Next PageTop StoriesFilling/capping, liquid & viscousA Video Overview of Liquid Filling MachinesDelve into the world of liquid filling equipment, the unsung heroes behind your favorite beverages and more.Sustainable PackagingSustainable Packaging Trends to Watch at PACK EXPO Las VegasDigital TransformationQR Code Brings Play to Danone’s Plant-Based Kids LineSustainabilityGlobal Packaging Trends Point to a New Strategic ApproachSponsor ContentEngineered Liquid Mixing Systems Increase Process
