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Through the Line Podcast: Logitech Switches to Paper for Mouse Packaging

How has online shopping changed the needs of packaging? Computer peripherals and software company, Logitech, has nearly completed a transition from plastic clamshells to paper-based packaging for its hallmark computer mice. The switch comes after online shopping and environmental concerns grew in its customer base, meaning customers have less of a desire to see the product while in the packaging.

 

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