Steven Label celebrates 50th anniversary of labels created for moon landing

Steven Label Corp. and Robinson Printing, a division of Steven Label, are celebrating the 50th anniversary of the seal Steven Label manufactured, at NASA’s direction, for the Apollo 11 Moon Landing Mission.

Apollo 11 commemorative label
Apollo 11 commemorative label

On July 20, 1969, NASA’s Apollo 11 mission landed on the moon and mankind took their first lunar steps. The widely recognized seal created for this mission was manufactured in different formats, including embroidery and a printed label. The printed label was manufactured by the Steven Label Corp. of Santa Fe Springs, CA.

Following the tradition set by the crew of Gemini V, the Apollo 11 crew, Neil Armstrong, Buzz Aldrin, and Michael Collins, were given the task of designing their own mission seal. After some discussion they decided to keep their names off the design. Michael Collins explained they wanted to keep their three names off the seal because they wanted the design to be representative of everyone who had worked toward the lunar landing – and there were thousands who could take a proprietary interest in some part of the feat. Further, they wanted to create a design that was symbolic rather than explicit – an eagle landing on the moon.

During this process, NASA reached out to the Steven Label Corp. to manufacture the decal version of the mission design, with the historic Apollo 11 image of the eagle landing on the moon. While Steven Label, had a very small part in the Apollo 11 mission, we are very proud of mankind’s accomplishment, and the fact that our labels went to the moon!

In honor of the 50th anniversary of the Apollo 11 moon-landing, Steven Label has created a commemorative label that will be distributed at the upcoming PACK EXPO Las Vegas, September 23-25. Visitors are welcome to stop by Steven Label’s booth, #N-533 and meet our team and share your memories of the Apollo 11 mission. Additionally, we will give visitors a free commemorative label as we recognize the Apollo 11 accomplishment.

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