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Healthcare Packaging Conference & Workshops agenda takes shape

Combination products packaging, working with the FDA, continuous manufacturing, and brand strategies among key topics of May 26, 2011 event in Princeton, NJ.

HCP_Conference_logo
HCP_Conference_logo

Registration is now open for the Healthcare Packaging Conference & Workshops event May 26, 2011 at the Westin Princeton at Forrestal Village, Princeton, NJ. This fifth-annual educational and networking event is hosted by Summit Media Group, publishers of Healthcare Packaging and Packaging World magazines.

Mike Wokasch, author of Pharmaplasia and long-time pharmaceutical industry veteran, will deliver the keynote address, focusing what today's pharmaceutical manufacturers must do to weather the uncertainties in the healthcare marketplace. As in his blog, Wokasch will underscore the need for a financially healthy pharmaceutical industry, and will identify specific actions companies must take to remain prosperous in an increasingly demanding and less-tolerant marketplace.

Returning to the event this year is Mike Drues, Ph.D. and president of Vascular Sciences. His presentation will cover the latest developments in combination products and the FDA, providing industry intelligence and unique perspective.

Continuing on the combination product packaging subject area will be Laure L. Larkin, packaging validation supervisor, Synthes USA, an international medical device company. She will focus on package stability aspects and validation issues.

James Evans, The Novartis-MIT Center for Continuous Manufacturing, will examine packaging’s role in transforming pharmaceutical production with continuous manufacturing, describing the benefits this process delivers, including production efficiency, lower capital costs, and minimized waste and energy consumption.

Via several case histories, Russ Napolitano will inform event attendees how to make their brand stand out in the marketplace. Napolitano, vp of strategic development for Wallace Church, a consultancy providing brand identity strategy, packaging, and self-promotional materials, will look at Internet and sampling strategies, focusing on packaging structure and graphics.

Also watch for three special insights from Euromonitor pertaining to consumer behavior trends and insights, pharmaceutical trends and intelligence, and a look at healthcare and pharmaceutical statistics and trends. Event updates will be posted here as they become available.

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