Jim GeorgeContract PackagingDoes perceived product blandness owe to the value chain or a poor understanding of customization?One author makes the case that economies of scale largely are to blame for the lack of remarkable products. But an educator who’s been in the trenches has another view.March 5, 2010Sustainable PackagingWithin voluntary package reduction goal lurk opportunitiesMany retailers and major food companies are voluntarily trimming 10% from their packaging’s carbon footprint. This move could spur innovation, but branding context has to be weighed, too.March 5, 2010Home12 places to find fresh design inspirationFor package designers, the effort should go beyond looking outside of your category. It also should embrace looking in the right places outside of the store.March 2, 2010BeverageGoing below the surface of the boxed-wine debateOne argument is that some consumers equate boxed packaging with poor-quality wine. But is the problem the package or the quality of the wine to begin with?February 25, 2010LabelsCampbell to put the emotion in soup shoppingThe company is embracing ‘neuromarketing’ research to understand how consumers relate to its marketing messages. The results will bring new label designs.February 24, 2010Meat/Poultry/SeafoodSome marketers still failing the 'appeal of real' testDepartment of Consumer Protection finds evidence of frozen seafood package labels that inaccurately reflect the product weight. The difference was made up by ice.February 23, 2010HomeTwenty package design ideas: finding inspiration's inspirationGreat design requires a creative spark, and if you look in nontraditional areas, says strategist Lisa Bodell, you just may come up with fresh creative ideas.February 23, 2010Contract PackagingImprove communication as service gap widens, analyst tells CP annual meetingLisa Shambro spends a lot of time analyzing the supply chain relationship between product manufacturers and their contract manufacturers and secondary packagers.February 19, 2010HomeYour national brand's biggest survival threat? It could be your retailerRetailers, looking to boost sales in hard economic times, are squeezing national brands and giving their own products more shelf play, often at lower prices.February 18, 2010Contract PackagingSupply chain going direct, going greenerNew plan has supply chain moving products directly from product manufacturers to Walmart stores. Kraft Foods and Kimberly-Clark have launched their own initiatives.February 17, 2010Previous PagePage 23 of 51Next PageTop StoriesSustainable PackagingSustainable Packaging Trends to Watch at PACK EXPO Las VegasPackaging World editors unpack the latest in sustainable packaging, revealing the breakthroughs brands need to watch before PACK EXPO Las Vegas.Digital TransformationQR Code Brings Play to Danone’s Plant-Based Kids LineSustainabilityGlobal Packaging Trends Point to a New Strategic ApproachDigital TransformationThrough the Line Podcast: Humanoid Robots in PackagingSponsor ContentEngineered Liquid Mixing Systems Increase Process
