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Improve communication as service gap widens, analyst tells CP annual meeting

Lisa Shambro spends a lot of time analyzing the supply chain relationship between product manufacturers and their contract manufacturers and secondary packagers.

Lisa_Shambro
Lisa_Shambro

Shambro, director of the Foundation for Strategic Sourcing, has come to the conclusion that two fundamental problems are preventing the optimization of relationships between consumer product companies and their service providers.

In her presentation opening the Contract Packaging Association’s annual meeting Friday, Feb. 19, in Naples, FL, Shambro said that:

• Product manufacturers often are not communicating internally about the full value of outsourcing services beyond matters of price.

• The service providers too often are doing an inadequate job of explaining the breadth and value of their services beyond price.

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