Growth in Rx-to-OTC switches

“There are many factors driving the growth of the OTC segment, including the aging population and the growing national trend of self-medication. Dietary supplements also play a significant role in the space, as more and more scientific evidence demonstrates their health benefits.”

The increase in Rx-to-OTC switches increases the role of package design. Says Wolf, “Packaging is one of the cornerstones of our business. Over the past several years, CPC has been assisting its customers in pharmaceuticals, OTC drugs, and dietary supplements by providing design, development, manufacturing, and packaging services for many of the world’s top brands.

“As a fully integrated manufacturer, we work closely with our customers to develop innovative products. We provide packaging services that include a dedicated, in-house graphic design team to design labels and cartons, working with our customers to create packaging that showcases their brands and attracts consumers, while adhering to regulatory guidelines.”