What CPGs Should Ask Their OEMs About Digital Twins

More brands are writing digital-twin requirements into RFQs. Here’s what they should be asking OEMs before the first design review.

Dwayne Negron, digital twin capability manager at Kalypso, a Rockwell business, noted that more end users are “bringing in digital twin requirements on first pass to their contracts.
Dwayne Negron, digital twin capability manager at Kalypso, a Rockwell business, noted that more end users are “bringing in digital twin requirements on first pass to their contracts.

As more brand owners begin including digital twin requirements in their RFQs, Rockwell says OEM engagement is becoming one of the most important success factors. At Rockwell's Automation Fair this week, Dwayne Negron, digital twin capability manager at Kalypso, a Rockwell business, noted that more end users are “bringing in digital twin requirements on first pass to their contracts,” which means machine builders are increasingly expected to support them.

For CPG engineering teams preparing for new equipment purchases or line upgrades, here are the questions Rockwell recommends asking OEMs early:

1. What CAD assets can you provide, and in what format?
Digital twins depend heavily on simplified or full-detail CAD models. CPGs should understand whether their OEM can provide the required geometry and how the OEM handles IP protection.

2. Can you provide virtualized PLC logic for emulation?
Rockwell emphasized that digital twins work best when the OEM shares real controls code, not placeholder logic. Ask whether the OEM supports program encryption or controlled-access environments for collaboration.

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