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Sitma Launches “We Care” Program

Sitma Machinery launches "We Care," a customer-assistance program based on advanced strategies to allow both predictive and remote work on machines and systems.

Sitma We Care

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This allows the company to operate from a global perspective and cover diverse, constant needs. Though based on an advanced technological platform, the service focuses on the competence and experience of its operators.

Since its founding, Sitma has shown that it has a mindset devoted to innovation and change. Its customer support system, part of the We Care program, is the result of this philosophy. It’s supported by a CRM strategy that was implemented first in sales and, more recently, in after-sales management to track and plan requests, needs and customer interventions in a smart way.

“This tool will lead to an increasingly global, integrated and proactive approach in managing the post-sales phase,” explained Fabio Moro, After Sales Manager at Sitma. “It operates according to the logic of predictive maintenance and servicing to improve line performance and operations.” The CRM operation is based on cutting-edge software, but "Human skills remain the core of our approach with the customer," Moro added.

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