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Proposed campaign to educate consumers on flexible packaging recyclability via Store Drop-off or other alternative collection method, even ahead of potential curbside collection.

Why Consumers Don't Recycle Flexibles & What to Do About It

Many Americans think they’re recycling flexible packaging, but few do it correctly. New research shows confusion, misplaced confidence, and a possible path forward through consistent language and simpler education.

November 7, 2025

Sustainable Packaging: Page 4

Live from FlexForward2025: Brand owners to join FPA?

Among other discussion around sustainability, EPR, digital printing, and AI, the FPA's board approved what will be called a Brand Owner's Council, whereby brands and CPGs will have a path to FPA membership and better partner across the supply chain.

November 7, 2025

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End Markets Will Decide Flexible Film Recycling in CA, Elsewhere

As California’s EPR law advances, experts say redesigning flexible packaging for recyclability and aligning those designs with viable end markets will define how producer CPGs meet new recycling mandates.

November 5, 2025

Baled polyethylene film awaits processing. California’s EPR law is pushing investment in end markets and infrastructure to ensure that material like this finds a viable second life rather than landfill.

U.S. Flexible Packaging Keeps on Growing Through Headwinds

FPA’s Dan Felton reports steady growth and rising profitability amid a sense of watchful tension as new state EPR laws roll out that will directly affect how brands design and source packaging.

November 5, 2025

Dan Felton, FPA president and CEO, outlines the recovery challenges facing flexible packaging—including limited curbside access and lack of end markets—during the association’s 2025 State of the Industry presentation.

AI Driven Material Recovery Facilities: Maximizing Recycled Feedstock for Circular Packaging

Learn how next-generation material recovery facilities (MRFs) and their partners are using computer vision, robotics, and real-time analytics to identify, separate, and optimize post-consumer packaging streams.

January 6, 2026

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Compostable Packaging Finds Its Footing

Leah Ford of CJ Biomaterials discusses how compostable materials like PHA can gain credibility through proven performance, strict certification, and better education for both consumers and policymakers.

November 5, 2025

Paper-based containers coated with PHA provide a compostable alternative to conventional plastic linings, delivering grease and moisture resistance for foods like sushi, produce, and ready-to-eat meals.

Reusable/Returnable

Wild Introduces Refillable Roll-On Deodorant to U.K. Market

London-based sustainable personal care brand Wild debuts a refillable roll-on deodorant product featuring a reusable metal case and a bio-based, compostable refill pack.

November 5, 2025

Wild’s new refillable roll-on deodorant pairs a sleek, reusable aluminum case with a compostable, bio-based refill.

Colgate & Amazon Turned Recycling Data into Insight; Now Other CPGs Can, Too

Pilots with Colgate-Palmolive and Amazon helped shape Glacier’s new DataStream platform, a subscription tool launched today that lets CPGs verify recyclability performance and close the loop between packaging design and real sortation and recovery outcomes.

November 4, 2025

Glacier’s AI system identifies a Colgate toothpaste tube on a Material Recovery Facility (MRF) conveyor line. The system uses optical and material recognition to distinguish HDPE tubes from other plastics, verifying how often they are captured in the recycling stream.

Through the Line Podcast: Kopu Water Brings Aluminum Bottles to Luxury Hotels

Kopu Water is helping hotels and resorts make a sustainable shift by offering a bottled water program that replaces glass packaging with lightweight, recyclable aluminum bottles and pairs it with a built-in recycling system.

November 4, 2025

Through the Line: Packaging and Processing

Sustainable Packaging

With EMF’s New 2030 Plastics Agenda Targets, Signatories Pivot from Ambition to Scale

The Ellen MacArthur Foundation’s new 2030 Plastics Agenda, released today, turns lessons from earlier shortfalls into a pragmatic blueprint for scale. It aims to trade isolated ambition for collaboration, policy alignment, and systems change. Nearly a decade after setting (a maybe too) ambitious 2025 plastics reduction goals, global brands and CPGs are rethinking what real progress looks like.

November 3, 2025

Under the 2018–2025 Global Commitment, participating brands reduced virgin plastic use, tripled recycled content, and cut 775,000 tonnes of problematic packaging — avoiding the use of one barrel of oil every second.

Nextloop Americas Receives FDA LNO, Develops AI Sorting

Nextloopp Americas gains FDA approval for food-grade recycled polypropylene and adds its first regional recycling partner as AI sorting moves into action.

November 3, 2025

Reusable/Returnable

Bold Reuse, Wype, and Tubex Design Reusable and Refillable Packaging

See a few examples of reusable packaging from Bold Reuse, Wype, and Tubex from ThePackHub’s Innovation Zone.

November 3, 2025

The scheme eliminates the use of single-use beverage cups across all fan zones, clubs, and suites, replacing them with a closed-loop system involving more than 42,000 reusable cups.

TerraCycle Launches Aurora, Ill., Operations Center

TerraCycle officially opens a new 100,000-sq-ft operations center in Aurora, Ill., transforming a historic factory into a hub for sorting and distributing hard-to-recycle materials from across North America.

October 31, 2025

(l. to r.) Tom Szaky and Jen Eichorst of TerraCycle and Aurora, Ill., Mayor John Laesch cut the ribbon at the grand opening of TerraCycle’s new North American Operations Center in Aurora.

Page 4 of 738

Products

A New Closed Loop Recycling Scheme That Allows Brands To Recycle Their Old Corrugated Cardboard (occ) Directly Back Into The Packaging Supply Chain

OCC Recycling Solution

Go-Pak UK and SCG Packaging launch Go-Recycle, a closed-loop service that collects old corrugated cardboard alongside deliveries and returns it to SCGP papermills for reuse in new cardboard packaging.

Returnity Launches Initiative to Capture Retail Packaging Pain Points from the Frontlines

Recyclable Cup Coating for Hot Beverages