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CPGs Advance in PCR Use, Despite Missing 2025 Goals

An AMERIPEN study reveals that while packaging recycling rates and capacity are improving, meeting 2025 sustainability goals remains challenging due to persistent supply gaps.

Packaging recycling rates and recycling capacity are improving, albeit not quite at the pace some have hoped. Although CPG companies have made noteworthy progress toward their sustainability goals, 2025 goals are still out of reach for many. Challenges obtaining sufficient supply remains the biggest hurdle to overcome.

This snapshot of the packaging industry from AMERIPEN’s “U.S. Packaging Recycled Content Goals Analysis” study also highlights the need for additional reclamation to meet post-consumer recycled content (PCR) demand. The newly released study details how the packaging industry is making meaningful strides toward circularity in recent years while contending with ongoing challenges in collection, capacity, and quality.

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