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Top 10 Articles of 2022 - #8: Colgate Rolls Out Monomaterial Recyclable Tube

Join us as we look back at the most-read Packaging World stories of 2022. At #8, check out this recyclable toothpaste tube from Colgate-Palmolive, telling people to "Recycle me!"

Colgate is including on the tube’s front panel a prominent “Recycle Me!” message.
Colgate is including on the tube’s front panel a prominent “Recycle Me!” message.

Colgate-Palmolive has been promoting and building up to recyclable toothpaste tube for some time now (read a 2021 Packaging World column on the topic), but it's finally a commercialized reality. To alert consumers that the tube is now recyclable, Colgate is including on the tube’s front panel a prominent “Recycle Me!” message as well as a stylized image of three tubes in the shape of the well-known “chasing arrows” recycle symbol.

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