New Tool: ProSource
Checkout our packaging and processing solutions finder, ProSource.
Start Your Search

Global green guidelines

In preparation for a discussion on international eco-labeling standards, a coalition of 12 associations organized by the Grocery Manufacturers of America (GMA), is advocating standards similar to the "Green Guides" of the Federal Trade Commission (FTC).

The group, Coalition for Truth in Environmental Marketing Information (CTEMI), opposes eco-seals, marks conferred by groups indicating a product is environmentally friendly. Instead, it wants the World Trade Organization (WTO)-which is expected to discuss eco-labeling in December-to allow scientifically based label claims that can be substantiated. "We're trying to find a generic way to push the FTC Green Guides into the international trade community," explain Eileen Seilor, GMA's director, environmental affairs. c

Test Your Smarts
Take Packaging World's sustainability quiz to prove your knowledge!
Take Quiz
Test Your Smarts
Discover Our Content Hub
Access Packaging World's free educational content library!
Unlock Learning Here
Discover Our Content Hub