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Packaging Innovation Conjures a Gin Bottle Inside an Ice Block

Expertly executed printing techniques on a crisp white bleached paperboard bring to life a unique graphic design of a bottle frozen inside an ice block for Finland-sourced 1000 Lakes gin.

The visual ice-block effect on the retail carton for 1000 Lakes gin was achieved with several different levels of printing done with UV printing on silver PET laminated paperboard.
The visual ice-block effect on the retail carton for 1000 Lakes gin was achieved with several different levels of printing done with UV printing on silver PET laminated paperboard.

1000 Lakes is a small brewery and distillery located in the idyllic countryside of Jyväskylä, Finland. Its goal is to use pure and clean ingredients in a sustainable way with an aim to be entirely carbon neutral. The company’s love for Finnish nature and clean waters inspired an innovative new look for the special retail packaging of its artisan gin.

To achieve a distinctive new look, the distillery worked with Metsä Board’s Packaging Design Services at their state-of-the-art Excellence Centre in Äänekoski, Finland. The aim was to create a package that not only looks good and stands out, but also feels different to the touch and fits the values of the brand.


    Read related article: “Metsä Board Opens Excellence Centre in Finland.”
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