Vending pack keys rapid response on club store multipacks

Today’s retailer demands continually challenge food manufacturers to innovate and respond to current in-store marketing trends. The pressure often falls to both the manufacturer and its suppliers to develop and implement solutions rapidly.

One such solution, for Bush Brothers & Co., Knoxville, TN, is a club store multipack called the Pantry Vendor, for its Bush Brothers Baked Beans. The dispenser carton provides a compelling billboard for wraparound graphics that give Bush Brothers pallet displays presence on all four sides—a priority for club stores. In the process, Bush Brothers stimulates impulse buying among shoppers.

The eight-pack dispensers replace plastic rings that held cans of beans in a low-wall, shrink-wrapped corrugated tray.

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