IndustriesBeverageWord for wordWhen it comes to deciding on copy for a package, a word to the wise brand-owner is sufficient.Sterling AnthonyJan 26, 2011Sterling Anthony, CPPKeep the consumer in mindMake the copy easy to readMake the right assignments Sterling AnthonyRecommendedAnnual Outlook Report: Automation & RoboticsRecommendedOur List of Cobot Palletizing SolutionsRecommendedAnnual Outlook Report: SustainabilityRelated StoriesTamper-evident machineryNew packaging service establishedSecondary PackagingVideo shows combo palletizer and stretch wrapper for soft drinksSecondary PackagingCase packer loads butter sticks into harness-style casesSponsor ContentCircular packaging solutionsMachinery BasicsView More »Filling/capping, liquid & viscousA Video Overview of Liquid Filling MachinesForm/fill/seal - verticalWhat Can You Package on a Vertical Form/Fill/Seal Machine?CartoningA Look into the World of Cartoning EquipmentFeeding/inserting/unscramblingA Look at Feeding and Inserting Equipment on the Packaging LineView More »Top StoriesDigital TransformationWalmart Uses ‘First-to-Market’ RFID in Fresh CategoriesWalmart expands its use of RFID technology to fresh food departments like meat, bakery, and deli, introducing digital labels that boost inventory accuracy, reduce food waste, and streamline operations.RecyclingThrough the Line Podcast: How Amazon Combines Tech and Material Innovation to Cut WasteRoboticsGriffith Foods’ Model in Colombia: Robots with a Human TouchCoding & MarkingP&G’s Tide Laser Marks Cap for Better Dosing Clarity, RecyclabilitySponsor ContentSemi-automatic Liquid Drum Filler Increases Operator EfficiencyAnnual Outlook Report: SustainabilityThe road ahead for CPGs in 2025 and beyond—Packaging World editors review key findings from a survey of 88 brand owners, CPG, and FMCG readers.Download NowConveyor setup secrets from top CPG manufacturers7 proven steps to eliminate downtime and boost packaging line efficiency. Free expert playbook reveals maintenance, sequencing, and handling strategies.Read MoreProductsSyringe Security Solution with Integrated RFIDCombining optimized safety and security, Schreiner MediPharm's Cap-Lock plus RFID ensures product integrity while increasing efficiencies via digitalization.UV Laser Marking SystemAdhesion Science PlatformMore ProductsIn PrintOctober 2025PELV Showcase 2025September 2025July/Aug 2025SubscribeArchivesDownloadsView More »Feeding/inserting/unscramblingConveying, Feeding & Inserting e-bookCartoningResearched List: Fast Changeover Cartoning EquipmentTrendsResearched List: Powder Processing and Packaging SuppliersFilling, Capping & ClosingMaster Filling & Capping Equipment SelectionView More »