Discover your next big idea at PACK EXPO Las Vegas
Experience a breakthrough in packaging & processing and transform your business with solutions from 2,300 suppliers spanning all industries. Click to learn more.

API: Holographic foil and film

Holonique™ Boutique provides brands with access to holography and 3D Designs that can add extra dimension to brands across the food, drinks, personal care, and beauty sectors.

Pw 243482 M Api

API leads the way in the creative development of holographic and other highly visual optical packaging solutions with the launch of its custom decorative holography service, Holonique™ Boutique. This custom design service provides brands with API’s specialized knowledge in the use of holography and 3D Designs that can, as an integral part of the product pack design, add the extra dimension to brands across the food, drinks, personal care, and beauty sectors.

Holonique Boutique is a key element in API’s expansion of its holographic foil and film manufacturing capabilities. This expansion includes the $8.5 million investments in its North American Center of Packaging Excellence in Lawrence, Kansas, and manufacturing in Livingston, U.K. These production facilities ensure API’s manufacturing base meets its global customers’ needs, enabling the supply of industry-leading decorative holographic foils, films, and laminated boards across the supply chain in North America and Europe.

The Holonique™ Boutique custom design team is led by David Peters, Creative Development Manager, whose two decades of experience in luxury products and packaging spark innovation and aid brand evolution to a larger audience, including designers, printers, and brand owners. This breadth of experience ensures that API can help identify relevant trends and offer the optimum packaging approach for each customer. By working to identify the underlying need in each customer’s brief and ensure that the creative solutions presented answer this need, API’s expertise in holography will deliver the best results for each customer’s package.

“As brand and category managers grow more sophisticated with their market segmentation, holographic and diffractive patterns are becoming key to this differentiation, delivering luxury effects, increased customer perception, and premium impact as part of the overall packaging design,” Peters says. “By working closely with our customers and from a much earlier stage, our Holonique™ Boutique team are here to guide through the complete process, with support at every level.”

Uniquely, API’s end-to-end holographic design and manufacturing capability help make holography genuinely relevant for brands. Holographic techniques can be incorporated into packs, and the Holonique™ Boutique team works with customers and designers to develop this concept – from knowing how the light will catch a shopper’s eyes by combining with the pack structure and print, to taking inspiration from the latest trends to deliver dynamic impact, the opportunities to add depth and sophistication are plentiful.

Researched List: Engineering Services Firms
Looking for engineering services? Our curated list features 100+ companies specializing in civil, process, structural, and electrical engineering. Many also offer construction, design, and architecture services. Download to access company names, markets served, key services, contact information, and more!
Download Now
Researched List: Engineering Services Firms
List: Digitalization Companies From PACK EXPO
Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.
Download Now
List: Digitalization Companies From PACK EXPO