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PDC changes name

The Packaging Design Council Intl. has changed its name to the Brand Design Assn. (BDA). The change comes, says the group, in response to the changing dynamics of package design, where branding strategy and design have become the dominant criteria.

BDA has also entered into a strategic alliance with the American Institute of Graphic Arts (AIGA). For more information, phone 212/414-0296.

Rethinking Packaging Robotics to Prioritize Flexibility
In this ebook, you’ll learn how to guard against the traps that CPGs sometimes inadvertently set for themselves when implementing robotics that lead to automation “brittleness.”
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Rethinking Packaging Robotics to Prioritize Flexibility
New ebook focused on cartoning equipment
Read about the various types of cartoning equipment, how to select the right one, and common pitfalls to avoid. Plus, read equipment advice from CPGs for ultimate cartoning success.
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