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More from Brand Design Assn.
Flexible packaging
How European culture drives packaging
The Intl. Steel Packaging Congress 1999, held during interpack 99, illuminated ideas for European manufacturers at the turn of the century. Many points will resound also in the U.S.
Sustainability
World packaging 'capital' shifts to interpack
Steel packaging issues to be heard
Materials & containers
Best of Brand Design honored
Sponsored by the newly renamed Brand Design Assn., the 1998 Gold Awards competition honored outstanding package design from around the world.
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PDC changes name
The Packaging Design Council Intl. has changed its name to the Brand Design Assn. (BDA). The change comes, says the group, in response to the changing dynamics of package design, where branding strategy and design have become the dominant criteria.
