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PACK EXPO International: Follow-ups Transform the Future

What will your packaging operations look like in 2032?

Ben Miyares

How might your manufacturing evolve in the next 10 years or so? Once the exhibition part of PACK EXPO 2022 has wrapped up, you will have some ideas: Lower packaging material-to-content ratios, lighter packaging, more bio-based materials, mono-material structures, more digital production, automation, and robotics.

We say, “the exhibition part of PACK EXPO International” because the more critical part of the show–your follow-up–will determine whether and how the show’s ideas become realities for you. Smart managers who participated in the show recognize that its 30 exhibit hours were just the public demonstration portion of the event. The private exchanges that take place before, during, and after the exhibitions are more transactional, and vital, in determining what the future of your processing and packaging operations will be.

Successful business managers always approach PACK EXPO with a plan. The elements of which are pretty universal, and include these pre-show elements:

1. Weighing needs and considering options for current operations and future developments.

2. Determining who is going and assigning exhibit intelligence-retrieval assignments.

3. Putting together “must-see” exhibit lists and mapping out the most direct routes to suggestions/solutions they have for those operational needs and product developments.

No longer than one month after the show, a good plan should also include:

1. Conducting formal debriefings of attending teams to determine how their experiences match up to their show assignments.

2. Inviting top “current need” vendors/potential vendors to discuss opportunities.

3. Scouting the calendar for budgetary and technology-appropriate events to cover.

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