Navigating the multi-marketing landscape

Multi-Channel Marketing Update: How Best to Reach Today's Buyer

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After his PMMI Annual Meeting presentation in Cincinnati, “Multi-Channel Marketing Update: How Best to Reach Today's Buyer,” Dave Newcorn, senior vice president, digital & data, PMMI Media Group joined Stephanie Neil, editor-in-chief, OEM Magazine to continue the conversation. As audiences scatter across multiple channels and platforms, it's harder than ever to make an impact unless you embrace a multi-channel strategy. Tune in to this new UnPACKed with PMMI podcast episode to hear the best way to reach today’s packaging buyers, results from the brand-new buying cycle study and an early look at the latest tool for navigating the multi-marketing landscape.

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