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New design takes 'natural' brand to the next level

Wellshire Farms’ Lou’s Garrett Valley Naturals goes contemporary with a simple visual hierarchy that’s easy to follow.

Garrett_Valley
Garrett_Valley

Well-branded natural products are good examples that represent a “higher order of benefits.” Beyond sales, they’re about people and offering healthier, better choices, as well as a profound respect for Earth.

They’re about loving craftsmanship rather than mass production, as well as heart and soul. But at some point, they mature, and a good example is Wellshire Farms’ Garrett County brand. Design Force recently contemporized the brand by updating it through graphic design on a paperboard carton. The brand was renamed Lou’s Garrett Valley Naturals for Wellshire Farms owner Louis B. Colameco III.

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