Sterling Anthony, CPP
Brand-knew
The sixth sense
Packaging that appeals to the consumer's five senses is a competitive advantage, but a marketer would do well to develop a sixth sense, too.
Feb 1, 2011
Brand-knew
Machinery Basics
Annual Outlook Report: Sustainability
The road ahead for CPGs in 2025 and beyond—Packaging World editors review key findings from a survey of 88 brand owners, CPG, and FMCG readers.
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Annual Outlook Report: Workforce
Hiring remains a major challenge in packaging, with 78% struggling to fill unskilled roles and 84% lacking experienced workers. As automation grows, companies must rethink hiring and training. Download the full report for key insights.
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