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Irreverence delivers 'slap' and 'tickle'

Pw 4937 Tango Cans

If your consumers respond favorably to irreverent fun, that bit of knowledge could open up design possibilities and give your brand an edge on shelf. Britvic Soft Drinks is taking the irreverent approach on each package format for its Tango carbonated fruit drink, from cans to bottles to six-packs, to raise the level of interest and engagement with the brand.

Pharmaceutical Innovations Report
Discover the latest breakthrough packaging technologies shaping the pharmaceutical sector. This report dives into cutting-edge innovations, from smart containers that enhance patient safety to eco-friendly materials poised to transform the industry’s sustainability practices. All from PACK EXPO. Learn how forward-thinking strategies are driving efficiency and redefining what’s possible in pharma packaging.
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Pharmaceutical Innovations Report
Is your palletizing solution leaving money on the floor?
Discover which palletizing technology—robotic, conventional, or hybrid—will maximize your packaging line efficiency while minimizing long-term costs in this comprehensive analysis.
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Is your palletizing solution leaving money on the floor?