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Heineken rolls out 24-oz 'keg' can

Heineken USA, White Plains, NY, recently introduced its Heineken lager beer in the United States in a 24-oz can that resembles a keg.

Pw 15163 Heineken

The two-piece cans are made at the Botcherby, England, plant of Crown Cork & Seal (Philadelphia, PA). Manufacturing is done via a blow-forming process that creates a can with a 307 (3 7/16”) diameter.

Unlike more common mechanical forming that uses a mandrel, the blow-forming process eliminates tooling touching the inside of the aluminum. Instead, air pressure expands a metal perform against a mold, similar to a plastic molding process. Crown Cork & Seal uses 0.35-mm-thick coil to make the can bodies, which have a wall thickness of 0.0055” to 0.006”. Ridges stretching around the can near both its top and bottom give the silver can a keg-like appearance. The aluminum is dry-offset printed in four colors around its waist area.

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