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Pall Mall displays lighters in striking box

Brown & Williamson, Louisville, KY, heightens smokers’ awareness of filtered Pall Mall cigarettes through a 60-count display box of lighters that mimics a “hard box,” complete with a flip-top lid.

Pw 16459 Pallmall

The 63/8’’ x 5’’ x 8’’ box contains three plastic trays that hold 20 each of red, blue, and green lighters. The trays rest upon a microflute corrugated platform that positions them at the top of the box.

INTRODUCING! The Latest Trends for All Industries at PACK EXPO Southeast
The exciting new PACK EXPO Southeast 2025 unites all vertical markets in one dynamic hub, generating more innovative answers to your production challenges. Don’t miss this extraordinary opportunity for your business!
REGISTER FOR $30!
INTRODUCING! The Latest Trends for All Industries at PACK EXPO Southeast
New e-book on Flexible Packaging
In this e-book, you’ll learn key considerations for vertical and horizontal f/f/s and how to choose between premade bags and an f/f/s system. Plus, discover the pitfalls to avoid on bagging machinery projects.
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New e-book on Flexible Packaging