Juiced-up graphics

In a dramatic departure from its old packaging, Snapple’s Mistic Drinks unveiled a new, more contemporary-looking bottle in the marketplace earlier this year.

Jul 31, 2001

The swirling glass bottle showcases Mistic’s brightly colored fruit drink and is dressed up with a label from Spear (Mason, OH). The label is printed on Spear’s proprietary GMC combination printing press. The front label is screen-printed in nine colors, a method that yields added vibrancy and opacity. The fruit unique to each flavor is printed UV-flexo in four colors.

Snapple

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HMS Design

Spear Label

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Products

Juiced-up graphics

Snapple

HMS America, Inc.

HMS Design

Spear Label

2024 PACK EXPO Innovations Reports

Annual Outlook Report: Automation & Robotics

Coding, Marking, and Labeling Innovations Report

A Look into the World of Cartoning Equipment

A Look at Feeding and Inserting Equipment on the Packaging Line

How Products are Loaded and Sealed into Pre-Made Bags and Pouches

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Beer Label Lessons: A Masterclass in Visual Engagement

Compostable Capsules for Nespresso Original Line Systems

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