See What’s Possible in Packaging & Processing @ PACK EXPO International
See packaging & processing solutions from 2,600 exhibitors and gain insights from 150+ free educational sessions at PACK EXPO International.
REGISTER NOW & SAVE

Create a free Packaging World account to continue reading

Bags create premium niche for Kellogg

At Battle Creek, MI-based Kellogg Co., reclosable bakery-style paper bags are being used to "create a new premium segment within the cereal category," a company spokesperson tells PW.

Pw 20341 At Bat Cre Mi 14

Country Inn Specialties, an 18-oz. gourmet-style cereal, reached full national distribution in April.

While the company declined to answer any questions about suppliers or materials, the packaging is believed to be supplied by Bagcraft (Chicago, IL). The pack actually consists of an inner, removable paper pouch within the flat-bottom outer bag. On the inside surface of the outer bag is a clear, plastic ply that likely acts as a barrier. The inner pouch also appears to contain an inside barrier, in the form of a clear plastic coating. Reclosability is provided by a standard tin-tie. The bags carry a suggested retail price of $4.49.

Co-packers: the competitive gap is widening
Brands want more than low bids. See what automation, services, and sustainability mean for CM/CPs in 2026.
Read More
Co-packers: the competitive gap is widening
Your liquid filling supplier shortlist starts here
30+ suppliers across sachets, pouches, bag-in-box, and stick packs. Free, no search required.
Read More
Your liquid filling supplier shortlist starts here