New Tool: ProSource
Check out our packaging and processing solutions finder, ProSource.

Controversy brewing with ShotPaks...

Designed to be portable potables ShotPaks contain shot-sized alcoholic beverages marketed for social gatherings like tailgating, beach parties, and boating.

But educators and medical professionals are concerned that the "compactness of the packaging and the ease with which the drinks can be hidden in a pocket or a purse only add to their attractiveness to teens." While the makers call it a "party in a pouch," critics have coined the term "alcoholic candy bar," to describe the built-in appeal of the drink to the younger, vending-machine mentality consumer.

Source: http://www.foodnavigator-usa.com/

Discover Our Content Hub
Access Packaging World's free educational content library!
Read More
Discover Our Content Hub
How AI is reshaping CPG manufacturing operations
Today’s CPG companies are faced with mounting challenges in their manufacturing operations. You have the data that could help you, but can you turn that data into knowledge? See how artificial intelligence can help. Learn what’s working for Pfizer, Post, and Smithfield.
Read More
How AI is reshaping CPG manufacturing operations