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Survey says: More than half of meat, poultry and seafood processors polled are planning package and labeling changes

New market segment report from PMMI Business Intelligence outlines drivers for package change, including longer shelf life and innovative presentation.

Pw 325822 Alignment 42 Pmg

Twenty-two percent of the respondents are using all flexible packaging for their meat, poultry and seafood offerings. Sixty-two percent said they are shifting to more flexible packaging, while 38% report moving to more tray packaging.

One director of operations for a meat, pork, bacon, sausage company says, “Looking for a unique combination of longer shelf life and dramatic product presentation.”

A poultry industry corporate engineering manager says, “Moving to more flexible to use less packaging for “green” sustainability purposes.”

Trends driving the changes include: more resealable options, loner shelf life, convenience, microwavable, sustainable and innovative.

Drivers calling for new labels include: less sodium, reduced fat content, more human process, non-allergen, non-GMO, and fewer ingredients.

Read the executive summary here.

Source: PMMI Business Intelligence, 2017 Trends Shaping Meat, Poultry and Seafood.

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