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API Foils announced the North American release of an enhanced hot-stamping metallic foil product line, the MV-Plus Series, bringing outstanding luster and high-speed performance to the marketplace along with the economics needed to compete in today's competitive market. The MV-Plus Series is a versatile, compelling option for brands seeking aesthetic appeal, as it is designed to be cleaner, more broadly applicable, and usable with a greater number of inks than alternative technologies. It exhibits excellent brightness and heat resistance, good adhesion over a wide range of substrates, wide-ranging area capability on coated stock, and over-printability when used in conjunction with ink systems designed for plastic adhesion.
The MV-Plus Series of products is recommended for use with coated and uncoated paper and board, as well as coated and treated films. Available in a range of bright, satin and matte silvers and golds, typical product applications for MV-Plus include cartons, publishing materials and labels. Use of MV-Plus hot-stamping metallic foils comes with a host of benefits, including:
• Faster run speeds than similar products
• Clean converting results
• Availability in 13 colors
• Color matching upon request
• Approved for use on a wide range of printing and stamping presses, including rotary
• Excellent definition in fine- to medium-detail applications
• Continual product enhancement
