At the Grupo Phoenix booth it was ice cream and yogurt that stood out, both of the single-serve variety. From Bogota, Colombia-based Meals de Colombia comes a 60-g (2.17-oz) injection-molded PP cup for Sinfonia brand ice cream with a beautiful one-piece full-body (including the bottom) in-mold label. Copy and graphics are printed on all four sides, and because the in-mold label extends to the bottom of the cup, the bar code can go there rather than interfering with the sidewall graphics. Giving the package a decidedly premium look and feel is the black lid, also injection-molded of PP by Grupo Phoenix. It includes a slight indentation into which a spoon is inserted. Applied over the spoon by Grupo Phoenix is a pressure-sensitive label that holds the spoon in place while also carrying brand messaging. The consumer peels off the label, removes the spoon, and proceeds to enjoy a premium ice cream. Like so many packages featured at ProFood Tech, it’s all about convenience and portability.
