Explore all the latest packaging trends, all at PACK EXPO International
Discover new packaging and processing solutions from 2,500+ exhibitors, all under one roof at PACK EXPO International, Nov. 3 – 6 in Chicago.

System Aims to ‘Revolutionize’ Freight Transportation

Desktop and mobile app utilizes real-time Internet and mobile GPS data in effort to render obsolete old and unreliable trucking technology.

Almost 70% of all freight tonnage moved in the U.S. is transported by trucks, says American Trucking Associations, which says, “The trucking industry is the lifeblood of the U.S. economy.”

That said, “a large chunk of the trucking industry remains a fractured, phoned-in, faxed-out, paper-driven mess,” according to LaneAxis, self-described advocates of the trucking, transportation and freight logistics industries.

In an effort to wipe out layers of inefficiency plaguing the $700, LaneAxis has introduced a Virtual Freight Management System “that gives shippers unprecedented end-to-end visibility and control over their freight. The desktop and mobile app delivers real-time analytics and insights that eliminate the need for error-prone manual reporting. By utilizing real-time Internet and mobile GPS data, LaneAxis renders obsolete old and unreliable trucking technology such as the Electronic Data Interchange (EDI) system.”

The company says several major shippers have started utilizing the LaneAxis platform, including a prominent grocery chain.

"Ninety-seven percent of the trucking industry is small and independent," says Rick Burnett, LaneAxis Founder and CEO. "That's over one million trucks, licensed DOT carriers in the U.S. There's no visibility into that network.”

He believes the cost-savings realized by making the trucking industry more efficient could ultimately benefit consumers at the retail level. The apps' ability to match shippers and carriers also benefits the environment by reducing the number of empty trucks ("dead-head loads") on the highways.

Special Report: Track & Trace
Discover new tools to approach the supply chain that allow you to leverage your data, see real-time visibility, and forecast future sales. You’ll also learn about KH Hive, an in-house digital demand planning tool that Kraft Heinz created to help the company realize its goals, forecasting sales expectation down to the SKU level, location level, and daily level.
Read More
Special Report: Track & Trace
Check out new technology from 2,500+ packaging & processing suppliers
PACK EXPO International is where you can discuss real-world problems with experts and land on innovative ideas. Discover every new packaging and processing trend, see machinery in action and learn sustainable solutions from experts.
Read More
Check out new technology from 2,500+ packaging & processing suppliers