Expanding into package design? Workshops to examine trends

For contract packagers who are branching into package-design services, success requires two things: an understanding of how packaging can influence purchase decisions and the savvy to create packages that are on-trend with today’s marketplace.

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If your contract packaging company is adding package design services, Shelf Impact!’s one-day Package Design Workshops are for you. The next workshop will be Oct. 21 at the Courtyard Florence Kentucky, near Cincinnati, OH.

The Package Design Workshop program will introduce with fresh insights, research data on what factors influence the purchase decisions of the consumer of 2009, and voluminous recent packaging examples that explain trends and show what is working and why on store shelves today—all presented in an intimate, fast-paced, roll-up-your-sleeves setting.

Workshop price is $425. For more information and to register, visit www.shelfimpact.com/pdw.

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