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Coca-Cola Reverse Vending Machines in Theme Parks, Method Bottles Made with Recycled Coastal Plastic, Cabot Creamery PCR Cheese Packaging

See a few examples of recyclable packaging innovations from Coca-Cola, Method, and Cabot Creamery from ThePackHub’s Innovation Zone.

Coca-Cola's reverse vending machines let U.K. theme park visitors recycle for a chance to win VIP experiences at various attractions.
Coca-Cola's reverse vending machines let U.K. theme park visitors recycle for a chance to win VIP experiences at various attractions.
ThePackHub

Many companies are working toward 2025 targets to achieve 100% recyclable packaging. As the months of 2024 unfold, it will be interesting to observe how many companies revise their targets downward. Unilever and Colgate Palmolive have recently adjusted their goals, acknowledging just how challenging it is to meet the targets set a few years ago. 

Learn more about ThePackHub's Innovation Zone here.

Coca-Cola's reverse vending machines let U.K. theme park visitors recycle for a chance to win VIP experiences at various attractions.Coca-Cola's reverse vending machines let U.K. theme park visitors recycle for a chance to win VIP experiences at various attractions.ThePackHubCoca-Cola Introduces Reverse Vending Machines for Recycling at U.K. Theme Parks 

Coca-Cola Great Britain, in collaboration with Coca-Cola Europacific Partners and Merlin Entertainments, is encouraging recycling at U.K. theme parks through reverse vending machines. This initiative offers guests the chance to win VIP experiences at various attractions by recycling their plastic bottles. The machines, easily recognizable by their vibrant new look, have been installed at several Merlin attractions, including Alton Towers, Legoland Windsor, and Thorpe Park. Guests can recycle their empty 500 ml bottles to enter the competition via a website printed on their receipt. The initiative, running throughout the summer season, aims to recycle the equivalent of every can and bottle produced by Coca-Cola. Merlin Entertainments, partnering with Coca-Cola for the third consecutive year, emphasizes the importance of reducing, returning, and recycling plastic waste. Prizes include VIP tours and experiences at top UK attractions, reinforcing the commitment to sustainability and rewarding guests for their participation. 

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Break out of the ordinary: see what’s new in packaging & processing!
Coding, Marking, and Labeling Innovations Report
Explore our editor-curated report featuring cutting-edge coding, labeling, and RFID innovations from PACK EXPO 2024. Discover high-speed digital printing, sustainable label materials, automated labeling systems, and advanced traceability solutions that are transforming packaging operations across industries.
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Coding, Marking, and Labeling Innovations Report