New Tool: ProSource
Check out our packaging and processing solutions finder, ProSource.

8 Ways You Might Be Greenwashing Your Packaging And Not Even Know It

A look at how inadvertent false claims and vague language lead to consumer confusion.

In this special report, we shed light on the complex issue of greenwashing within the CPG industry. Through conversations with experts, we explore how brands might unknowingly convey misleading environmental promises through ambiguous sustainability claims and eco-friendly imagery that doesn’t hold up upon closer inspection. Read for guidance on recognizing greenwashing, prevalent greenwashing tactics, and measures to authentically represent your product's environmental impact.

Fill out the form below to gain valuable insights into preventing greenwashing, the confusion caused by recycling claims, and the objectives of green guides in ensuring truthful environmental advertising..



Discover Our Content Hub
Access Packaging World's free educational content library!
Read More
Discover Our Content Hub
Rethinking Packaging Robotics to Prioritize Flexibility
In this ebook, you’ll learn how to guard against the traps that CPGs sometimes inadvertently set for themselves when implementing robotics that lead to automation “brittleness.”
Read More
Rethinking Packaging Robotics to Prioritize Flexibility