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Amazon Recyclable Packaging in Europe, Subway Fiber-Based Catering Platters, Pizzarette Cooking Devices in Molded Pulp Packaging

See a few examples of paper packaging innovations from Amazon, Subway, and Pizzarette from ThePackHub’s Innovation Zone.

Amazon's three packaging options in Europe are curbside recyclable across the brand's European markets.
Amazon's three packaging options in Europe are curbside recyclable across the brand's European markets.
ThePackHub

The packaging industry is experiencing a substantial shift in materials, primarily driven by objectives centered around sustainability. The replacement of plastic remains a priority for many brands and retailers, as they seek alternatives that may provide a smaller environmental footprint or at least be more favorably received by consumers focused on anti-plastic. 

Learn more about ThePackHub's Innovation Zone here.

Amazon's three packaging options in Europe are curbside recyclable across the brand's European markets.Amazon's three packaging options in Europe are curbside recyclable across the brand's European markets.ThePackHubAmazon Moves to 100% Recyclable Packaging for Europe

Amazon has announced that it has ended the use of non-recyclable packaging across Europe. The company says that all deliveries will be packed in either a flexible paper bag, board envelope or a corrugated board box. The three packaging options are being touted as easy to open and recyclable at home in all of Amazon’s European markets. These changes will apply to orders shipped from Amazon’s own warehouses and also to those being sent via third parties through the ‘Fulfilment by Amazon’ platform. Amazon highlighted that these changes will not detract from its ongoing work to ship products in their boxes without any additional packaging. Over the past year, the number of products provided in SIOC ‘ships in own container’ formats increased by 50%. These changes, combined, mean that Amazon has mitigated the use of more than a reported billion single-use plastic delivery bags from its European distribution since 2018.

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