Chanel Anodized Aluminum Fragrance Decoration, Rowse Honey in Paper Sachets, Coles Plastic-Free Tissue Packaging

See a few examples of sustainable material adjustments by Chanel, Rowse, and Coles from ThePackHub’s July Packaging Innovation Briefing Report.

Chanel's new anodized aluminum fragrance decoration removes weight and supports recyclability.
Chanel's new anodized aluminum fragrance decoration removes weight and supports recyclability.
ThePackHub

The packaging industry is experiencing a substantial shift in materials, primarily driven by objectives centered around sustainability. The replacement of plastic remains a priority for many brands and retailers, as they seek alternatives that may provide a smaller environmental footprint or at least be more favorably received by consumers focused on anti-plastic initiatives. 

Learn more about ThePackHub's Innovation Zone here.

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