Representing another key step forward for Creation, the plates underline the company’s ambition to be the most sustainable business of its kind. The business proudly supports its print customers across the FMCG, food and beverage sectors with prepress, origination and workflow solutions that enhance environmentally optimized packaging and label production.
Creation has offered solvent-free flexo plates in its range for several years but believes that Flenex FW represents a new peak for the technology – and an enhanced value proposition for its print customers.
Matt Francklow, Managing Director at Creation, explains: “In today’s ever-shifting retail market, the pressure is on for printers to deliver quality, speed and cost control – but always with an eye to supply chain sustainability. There’s a fantastic wave of innovation in ‘greener’ prepress, and Flenex FW water-washable flexo plates are a superb example of this in action.
“By eliminating harmful VOC solvent washout from the prepress process, there are significant gains to be made in carbon emission reduction. The technology directly challenges the idea that sustainability is a compromise – Flenex FW plates bring exceptional quality, reduced makeready of under 40 minutes and lower cost-in-use than traditional thermal or solvent polymer plates.”
Francklow added, “We are delighted to work with Fujifilm, one of the most established names in the print technology industry, to offer Flenex FW to our customers. With exceptional precision a, printers are seeing that water-washable plates are not a gimmick. They’re adding real value, reducing waste and strengthening flexo quality at the same time. We believe they’re the future of high-performance print, and excitingly, it’s all technology that is available today.”