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Five-Year Outlook on European Packaging Materials Released

A new report released at the Rethinking Materials Summit reveals those packaging materials European brands are moving towards—and away from—to become more sustainable.

The new study from Aquapak was carried out by Pure Profile, which gathered information from 150 sustainability and packaging experts across the UK, Italy, and Germany.
The new study from Aquapak was carried out by Pure Profile, which gathered information from 150 sustainability and packaging experts across the UK, Italy, and Germany.

Launched at the Rethinking Materials Summit in London, a new report, “Sustainable Packaging in Europe: the drive for change,” shows that the European packaging industry is shifting the balance of materials it plans to use in the future and is investing in more sustainable options. That’s according to Aquapak, which produced the report based on information from research company Pure Profile, which gathered information from 150 sustainability and packaging experts across the UK, Italy, and Germany (50 in each market) in March 2023.

Shares Aquapak, the study reveals that 62% of the companies surveyed expect to increase their budgets for investing in sustainable packaging material over the next five years, with a further 23% expecting to see budgets increase dramatically.


Read article   Read this article on new innovations unveiled at the summit, "Tech Startups Share Solutions for ‘Rethinking Materials.’"

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