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Aenova partners with packaging supplier to address global pharmaceutical market changes

Restructured international pharmaceutical markets demand new manufacturing strategies. To ensure efficient packaging processes, Aenova and Romaco take a fresh approach.

Aenova Noack
Aenova Noack

The development cooperation between the Aenova Group and Romaco demonstrates how the production of blister packs can be further improved.

Global pharmaceutical markets are undergoing a period of change. In the next few years, many patents for so-called “blockbuster drugs” will expire and, as a result, some current studies predicting annual growth of 9% in generics production. The variety of products available and the pressure on prices will increase.

In the light of these changes, many pharmaceutical companies are increasingly outsourcing their manufacturing and packaging processes. Specialist pharmaceutical service providers are taking responsibility for the entire production process, right through to the delivery of the medicines. That means that these service companies must be able to respond flexibly to the requirements of the markets and accommodate fluctuations in demand. Competitive prices and strict adherence to delivery deadlines are essential components of the service.

Delivering on schedule is a core competence

“In addition to quality standards, we are primarily judged on whether we can deliver our products on time,” explains Georg Reiser, head of the packaging competence center at Aenova Holding GmbH in Bad Aibling. “The pharmaceutical markets are highly competitive. As the leading European manufacturer of solid dosage forms, including soft and hard gelatin capsules, tablets, and dragées, we have to supply the highest quality products at the best possible price in order to maintain our market position.”

The Aenova Group is a full-service provider headquartered in Pähl, Bavaria, with sites in Germany, Switzerland, France, Romania, and the U.S., where it develops, produces, and packages pharmaceutical and healthcare products on behalf of multinational clients. Aenova supplies its products to all five continents, but its primary markets are in Central and Eastern Europe, as well as North America.

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