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New bag-in-box wine pack is recyclable

The Naked Grape Wine introduces a new 3-L bag-in-box package that it says is the first to be fully recyclable anywhere in the country.

Pw 61086 Naked Grape

The Naked Grape Wine, Modesto, CA, has launched its new 3-L box—a package that the company says is the most-awarded 3-L box wine in U.S. competitions, with 65 gold medals and more than 330 total awards to-date. The 3-L box is said to deliver the same high-quality product found in The Naked Grape glass bottles, all in a compact, convenient package that is fully recyclable across the country from bag to box—the first and only of its kind, according to the company.

"We are seeing a resurgence in the popularity of box wine today, with the number of new high-tier 3-L boxes growing 35 percent since 2009," says Stephanie Gallo, Vice President of Marketing for The Naked Grape. "The box format preserves the freshness of the wine and allows people to enjoy it in more places where glass can't go. Our new three-liter box has the same great taste you'll find in our bottles, but with less waste."

A 3-L box of The Naked Grape wine contains the same amount of wine as four bottles and stays fresh for up to four weeks after opening, allowing for easy enjoyment of single servings. The convenient package is also recommended for large gatherings, picnics, and places where glass is prohibited.

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