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Pre-made Pouch Machine Pays Off for MSW Packaging

During a refocus of its core business, Indiana co-packer plugs in a pre-made rotary pouch machine, boosting productivity by 15%.

MSW's pouching line
Besides its new pre-made pouch machine, MSW also installed equipment including a bucket elevator and combination scale.

Midwest Service Warehouse (MSW) Packaging, established in 1991, operates two facilities in Lawrenceburg and Batesville, Ind., totaling approximately 100,000 square feet and employing 60 people. A provider of contract packaging and repacking services to globally recognized brands, MSW Packaging’s portfolio includes pouching, cartoning, registered shrink-wrapping, hand packing, kitting, and e-commerce fulfillment.

Challenge: A new focus on dry goods co-packing

For most of its time in business, MSW also engaged in contract manufacturing of products such as granolas, spiced nut mixes, and pet treats.

"We had clients that were looking for us to have increased capacity in the straight co-packing segment,” says David DeAngelis, vice president of sales and marketing at MSW. "In early 2022, we did a deep dive into our business and decided to focus exclusively on the co-packing side."

First, MSW notified their contract manufacturing customers of the phase-out, giving them eight months of lead time to find a new manufacturer. During that transitional time, MSW also prepared its facility for the next phase by restructuring their space to accommodate the new focus on the growing co-packing business.

"We knocked down some walls and built new ones to prepare our space for the new line," says DeAngelis.

A significant part of their co-packing lines is dedicated to bagging pretzels/snacks and candies sold in club stores. MSW also packs numerous club variety packs for beverages, candy and snacks, and protein bars.

MSW knew it was also time to upgrade a premade pouch machine that was about a decade old. They approached Viking Masek Packaging Technologies at a Pack Expo show, drawn by the manufacturer’s reputation in the contract packaging space. "We had known about Viking Masek for a long time, and we wanted to explore more.”

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