President & CEO of Ulta Lyn Kirby attributes the growth to "strong fundamentals" of their business and their ability "to manage to the sudden change in consumer behavior that occurred in October." She added that the company's "marketing strategies, compelling brands and inviting in-store experience are clear advantages in a tough economy." We agree. An Ulta store experience is a refreshing one for consumers. Products range from high-end to basic brands, providing customers with a wide range of choices when it comes to cosmetics, fragrances and personal care products. Stores are open and attractive—creating an elegant shopping experience. Add to that the promise of affordable pampering when purchasing a $7.50 lipstick, or $5.00 eyeshadow. A relatively small price to pay when looking for a way to boost your mood when the economy downturns.
Source: www.Biz/yahoo.com
