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'Environmental Facts' box details green properties of household paper products

The Small Steps line of 100% recycled-paper bath tissue, facial tissue, and napkins debuts new Environmental Facts box on retail packaging.

Marcal Manufacturing, LLC, Elmwood Park, NJ, a producer of household paper goods made from 100% recycled paper, has introduced new packaging that highlights environmental facts critical to its products' manufacturing process. A nutrition facts-style Environmental Facts box now gets front-panel placement on every Marcal® Small Steps® package of bath tissue, facial tissue, and napkins. The box details product information like recycled paper content (100%), how much chlorine bleach is used for whitening (0%), and use of chemical-based additives like fragrances and dyes (0%).

The refreshed packaging has completed a nationwide rollout to grocery, drug, convenience, and other major retail outlets. Marcal relates that its panel is a first for the U.S. household paper goods category.

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