Flexibles

Innovation galore in wine category

The once stodgy wine industry is currently awash in packaging innovation (see page 44). Few of these novel packs are more unusual than the 2-L stand-up pouch shown here with an integral handle up top and dispensing spigot at the bottom. PW spotted it in the May issue of South Africa’s Packaging and Print Media, where editor Gill Loubser was kind enough to "share" it with us.

August 9, 2007

Beverage: Page 208

Beverage

Unlocking core brand assets in packaging ... and doing it with emotion.

In order to be truly effective, packaging has to literally deliver the heart and soul of the brand in a way that forges strong, emotive connections with the consumer. The days of delivering a hierarchy of features and benefits on packaging in a dry manner, sans emotion, are over. But where do emotive cues come from?

August 7, 2007

Sustainable Packaging

Letting the 'greenie' out of the bottle?

Every consumer packaged goods company (CPGC) has a stake in the debate over whether bottled water is bad for the environment.

August 2, 2007

Beverage

How to effectively troubleshoot a food and beverage packaging line using high-speed cameras

It takes just a blink of an eye for a packaging line to jam. But in that split second, a company can lose valuable time. And, as the old saying goes: Time is money. This White Paper shows how the 20/20 Hindsight from Monitoring Technologies can help.

July 26, 2007

Closures

Pepsi Americas relaunches juices in curved carton

New aseptic carton line in Prague helps Pepsi Americas Central Europe Group provide a 12-month shelf life that extends ambient distribution of Toma and Tropicana juice brands in the Czech Republic, Slovakia, and Poland.

July 12, 2007

Beverage

Topped off by lady luck

There is a saying that you make your own luck, but sometimes it just happens, as this example shows from Tom O’Brien, purchasing manager, White Rocket Wine Co., Napa, CA:

July 11, 2007

Cartoning

More lessons learned

PW asked for your packaging advice, and more than 440 shared their wisdom and insights.

July 11, 2007

Sustainable Packaging

Sustainability news & events

Noteworthy Items Gleaned From World News

July 11, 2007

Beverage

Jazzed-up presentation fetches $249 for CD box set

Here’s another commemorative package that increases the “ring” at retail. In this case, it’s $249 for a commemorative box set of jazz music. Planet Propaganda (www.planetpropaganda.com),  a design agency, designed the packaging and 80-page booklet for “Talking Jazz,” Ben Sidran’s CD box set; only 1,000 sets are being released.

July 11, 2007

Reusable/Returnable

Ecstasy enhanced by unexpected red bottle

Ecstasy was more than what CEO Patrick Aroff of Encore Brands, Santa Monica, CA, expected. For one thing, the packaging for what Aroff calls “the first premium enhanced spirit” changed course dramatically ahead of its launch in late 2006.

July 11, 2007

Flexibles

Europe at the forefront of fiber-based packaging technology

SustainPack, a four-year European research program, aims to make sustainable packaging an industry standard by 2015. The consortium, which is made up of 35 partners from 13 countries, will encourage the use of traditional, natural-based packaging products by producing easily degradable, renewable, and recyclable packaging based on biopolymers, paper, and board.

July 11, 2007

Beverage

EU's new REACH law on chemicals reaches you

With the first of June came the start of a new regulation, called REACH, about chemicals in Europe. It’s a huge change in existing law, so big it’s going to take 11 years to phase in. But if you send chemical substances to Europe or make chemical substances in Europe, the law is going to place new requirements on you sooner or later. That’s why prudent companies are already evaluating its effect on their businesses and taking action.

July 11, 2007

Beverage

Making no bones about calcium

FDA wants to make it easier for food and drink packagers to make package health claims for osteoporosis.

July 11, 2007