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A Glass Bottle Cool As Ice

Crafted from the finest Canadian corn and North America’s purest glacier spring water, Aupale is for anyone who appreciates fine spirits.

The Montreal-based team behind the brand wanted the unique Aupale experience to start with a one-of-kind glass bottle.
The Montreal-based team behind the brand wanted the unique Aupale experience to start with a one-of-kind glass bottle.

The Montreal-based team behind the brand wanted the unique Aupale experience to start with a one-of-kind package, so they partnered with Berlin Packaging’s in-house design division, Studio One Eleven, to create a glass bottle as distinguished as the product itself.

Studio One Eleven’s industrial designers brought the brand team’s vision to life, commissioning an artist to hand-sculpt icy rocks that are inspired by the hidden glacier from which Aupale sources its water. The sculpted pattern perfectly catches the light to evoke a beautiful Canadian winter. It was carefully optimized for manufacturability, without losing a powerful design that nicely complements the opalescent bottle’s classic silhouette, graceful curves, and simple embossed branding. A screw top closure tops the eye-catching bottle.

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Conveying Innovations Report
Editors report on distinguishing characteristics that define each new product and collected video demonstrating the equipment or materials as displayed at the show. This topical report, winnowed from nearly 300 PACK EXPO collective booth visits, represents a categorized, organized account of individual items that were selected based on whether they were deemed to be both new, and truly innovative, based on decades of combined editorial experience in experiencing and evaluating PACK EXPO products.
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