Beverage Roundtable: It's good for you!

Watch three designer Guest Critics review three packages that promote healthy product attributes. Then scroll down for designer and product details and the comment thread.

May 24th, 2012

Our expert Guest Critics Sarah Williams of Beardwood & Co. Pamela Long of Little Big Brands and Andrew Almeter of Imagemme, review three compelling health-and-wellness drinks:

Zico Pure Premium Coconut Water uses bold, modern graphics and full-body shrink labeling in a sports-drink counteroffensive.
Something Natural all-natural flavored sparkling water takes flight with a striking, shaped blue bottle for an elegant product pitch.
Kombucha Wonder Drink sparkling, fermented drink with organic teas and flavors uses labeling cues that reaches back through time.

Which design works best? Do you agree with our Guest Critics? Join the conversation... scroll down and leave a comment. We'll meet you there.

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Linear Servo Track System Allows Production-on-Demand for Liquid Filling

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In-house CMYK Case Printing for CPG Companies

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The company opted for HERMA Basic applicators for nine packaging lines, applying 300mm-long top labels for product identification and tamper evidence, as well as a label on the side of the kit’s box.

Korea-Based Biotech Co. Outfits Nine COVID-19 Test Kit Lines with New Labelers

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Typical of the short-run projects Spectrum can handle with its new digital press is this carton for a dozen 4-fl-oz bottles of a brain boost supplement.

B2+ Digital Inkjet Press Brings New Opportunities

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Cosmetics Brands to Benefit from Molecularly Recycled Material

Equipped with 42 filling nozzles, the Fogg filler handles 1-L as well as both 700- and 750-mL glass bottles.

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PANTONE® 17-3938 Very Peri is described as a dynamic periwinkle blue hue with a vivifying violet red undertone.

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The first fully sustainable board game.

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Amazon Insulative E-commerce Paper Packaging

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Dove Refillable Deodorant 6 60009dbb75f58

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